Strategic management 2 pdf notes for bba

Strategic informationit is required by the managers at the strategic level of management for the formulation of organisational strategies. Bba stands for bachelor of bussiness administration. In this article, we are going to provide the study notes for management studies. Unit 1 book link 1 meaning nature, scope, and importance of strategy view 2 meaning nature, scope, and importance of strategic management view 3 introduction to business policy view. Business policy and strategy bba study notes strategic management. Strategies can be classified into corporate, businessunit and functional strategies. Tactical information information in this category is used in.

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Strategic management notes what is strategic management strategic management is concerned with the determination of the basic longterm goals and the objectives of an enterprise and the adoption of. Introduction to digital marketing auditing full notes environmental law good college. Download strategic management notes pdf for mba 2020. Strategic management study materials 2020 download study. In ancient greek, stratos was the term for the army and so in military terms, strategy referred to the act of the general. Bba notes introduction to cost and management accounting study material.

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